AVNERYLAW
Company-Side. Executive-Side. Your Side.
Boutique Israeli Employment & Equity Counsel
for Companies, Executives, and Founders.
Practice Areas
Strategic legal counsel at the intersection of employment law, equity compensation, and business objectives.
Employment Law
Day-to-day advisory, hiring infrastructure, workplace policies, reorganizations, and litigation.
Benefits and Equity Incentives
Equity strategy, share incentive plan, working closely with Israeli Trustee and global tax advisors, and compensation structure.
AI in the Workplace
AI in Hiring, AI in Performance Related-Decisions, Organizational Privacy and AI Policies.
Work Visas
Expert and executive visas, family accompaniment, and integration with employment planning.
M&A Support
Employment and equity expertise at the intersection of deal execution.
Eti Avnery
Employment & Equity Counsel
"Lean hours. Direct access. Answers that move your business forward."
Eti headed employment & benefits practices as Partner at leading Tel Aviv law firms for 15+ years, working with top tech companies, global and international companies, and capital VCs. Eti founded Avnery Law to deliver big-firm expertise without big-firm overhead, working directly with employers on strategic employment matters and with executives and founders at critical joining, transition, and exit moments.
Lean Billing
No overhead, no inflated hours
Direct Access
Eti is personally involved in every matter
Founder Speed
Answers in hours, not days
Business Fluent
Vesting, investor expectations, business language
Day 1 to Exit
Scales with you through every stage
Cross-Border
US + Israel, seamlessly connected
Lean Billing
No overhead, no inflated hours
Direct Access
Eti is personally involved in every matter
Founder Speed
Answers in hours, not days
Business Fluent
Vesting, investor expectations, business language
Day 1 to Exit
Scales with you through every stage
Cross-Border
US + Israel, seamlessly connected
Big-firm expertise delivered with boutique attention and startup agility.
What Clients Say
Separating from a global industrial company was a complex and high-stakes process. Adv. Eti Avnery guided me through it with exceptional legal skill, combining deep employment-law expertise with a sharp understanding of equity compensation. What really set Eti apart was her ability to handle not just the legal details, but also the personal and business dynamics involved -- especially across international contexts. She was strategic, calm, and always focused on protecting both my long-term interests and reputation. If you're an executive facing a major career transition -- Eti is exactly who you want in your corner.
DF
Senior Executive
We were initially referred to Eti Avnery by amazing recommendations and had been working with her at the previous law firm where she worked since goTRG was founded in 2017. We continued working with her on employment matters because every interaction we had was efficient, effective, and positive. We have dealt with other lawyers at other firms and none compared to Eti. Even in fields outside her primary expertise -- her work would usually be clearer and more effective than others.
Mr. Igor Shteinman
ex-CEO, goTRG Israel Ltd.
I wanted to thank you for the support, availability, and professionalism throughout the entire process, and especially for the ability to act with the sensitivity required. I am glad I chose you to represent me.
Mr. Nir Tsarfati
Let's Talk About What You're Building
Reach out and let's discuss how we can help.
Response time: Typically within 24 hours